The Value Book is Direct Mailed to more than 72,000 Households divided amongst 6 Zones throughout Southeastern CT. We have designed the zones to give businesses the precise ability to target as wide or narrow an area as they choose. One zone typically covers 1-3 towns, or you can choose 2, 3 or even all 6 zones to cover exactly the geographic and demographic areas that your business requires.
Direct Mail is by far the single most effective advertising format for a small business, but the problem is it is very expensive to do on your own. That is why the Value Book is so successful for small & medium-sized businesses, because they get all of the benefits of Direct Mail but at a fraction of the cost of doing a Direct Mail piece themselves (typically costing about 1/15- 1/25 the cost of doing a campaign on their own).
Allow Us to Grow Your Business With You
There is neither cost, nor obligation in discussing how we can help your business grow. Over the past 20 years, The Value Book has proven itself as an advertising powerhouse time and time again.